Overview

‍After joining the Stryd Done-For-You Campaign, broker Mikal Howard enlisted Stryd’s experts to manage customer outreach and re-engagement campaigns. The goal was to proactively identify retention opportunities and deliver value to his existing client base.

Results

‍Stryd's data-driven approach quickly surfaced 10 high-value opportunities for Mikal to act on. He worked directly with the lender to negotiate sharper rates for these clients, successfully retaining their business without the need for a full refinance.

Impact

‍The campaign delivered significant, measurable results for both Mikal and his clients:

• Client Savings: Mikal actioned to save his customers a total of $7,700 in first-year interest savings.
• Business Protection: He successfully protected $5,300 in annual trail payments for his business that might otherwise have been lost.
• Value-Add: One client was even able to save more than 1% on their interest rate as their property had increased in value, allowing for a more favourable Loan-to-Value Ratio (LVR).

Quote from Mikal Howard

‍"Stryd’s Done-For-You campaign freed up my time and put warm conversations back in my calendar. One of my clients, Jessica, was identified as being able to save more than 1% interest on her home loan. She was stoked to reduce her monthly repayments by $375 without having to do any paperwork"

‍Why it Matters

‍The Done-For-You campaign freed Mikal’s time while targeting the right clients at the right moment - proving how data-driven outreach can drive quick, measurable retention wins and deliver significant value to clients.